Reach travellers at the moment they are planning, on the most visible German-language travel portal for Italy. Your guests come from Germany, Austria and Switzerland. As a hotel, as a business without rooms, or as the owner of a holiday home. Full margin, no booking commission.
Hotel, guesthouse, B&B, agriturismo or relais? Secure a highlighted slot on the town and region page that fits you, in front of the right readers and nowhere else.
Mountain hut, restaurant, cable car, winery, thermal spa or museum? Your slot sits where travellers read about what to do on the ground, not among the hotels.
Let your holiday home or apartment on italien.de. A fair annual rate, no booking commission, enquiries come straight to you. You keep full control.
Your advertising appears exactly where travellers plan their Italian holiday, on the matching town and region page, clearly marked as an advert, right among the editorial content. Three formats: the banner at the top of the page, the card in the accommodation list and the sticky side banner that travels along on every device.
These are not mock-ups: the current pages of italien.de with sample adverts switched on. This is exactly how your entry appears once you book.
And because the premium region booking also includes a slot on the home page: See the home page slot live.
italien.de is one of the German-language platforms with the widest reach for travel to Italy, completely redesigned in 2026 and prepared to be readable by AI assistants. The people planning their holiday here are the guests you want. The full media data is in the media kit.
Nine pages with all the figures, formats and prices. To read, forward and print.
PDF, 9 pages, as of September 2026
Choose your package and send us the basics. No obligation, two minutes.
We get in touch, agree the placement and the content and build your entry: with photo, text and link.
Your entry appears on the matching town and region page. You can change it at any time.
Reach travellers at the moment they are planning their Italian holiday. Send a no-obligation enquiry, we take care of the rest.
For hotels, guesthouses, B&Bs, agriturismi and relais: one advertising slot on the town and region page that fits you. A transparent annual rate, no booking commission, full margin through direct contact.
Mountain hut, restaurant, cable car, winery, thermal spa or museum: your slot sits between the sights and the places to stay, which is exactly where travellers read about what to do on the ground. A fixed annual rate, no commission, and the link leads straight to you.
Your house or apartment on the town and region page for your area, right in the accommodation list, and at the top of the holiday home overview for your region. Whoever reads there is planning a holiday right now. The same packages as for hotels, and the enquiry goes to you, not to a portal.
A single week through a portal costs you as much as the advertising slot does for twelve months. Every direct booking after that stays with you in full.
Each package covers one property. Several houses or apartments: talk to us.
| Booking portal | Advertising slot on italien.de | |
|---|---|---|
| Cost | 15 % and more of every booking | from €199 a year, fixed, no commission |
| Guest contact | runs through the portal, often anonymised | direct with you, from the first message on |
| Visibility | one of thousands of properties in a filter list | hand-picked, few houses per town, at the top of the holiday home overview |
| Returning guests | book through the portal again next time | have your address and come direct |
The two are not mutually exclusive. Many owners stay on the portals and add the direct bookings through italien.de.
Send us the basics. We get back to you within one or two working days and set everything up for you.
We have received your enquiry and will get back to you within one or two working days. Until then: buongiorno and benvenuto at italien.de.
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